{"product_id":"the-next-china-is-still-china-an-insiders-playbook-for-winning-in-the-new-era-paperback","title":"The Next China Is Still China: An Insider's Playbook For Winning In The New Era (Paperback)","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eA revelatory, insight-filled playbook for doing business\nin China and a probing look at why the country, despite the challenges it\nfaces, still possesses unrivaled prospects for growth and entrepreneurial\nopportunity―by two leaders who, over the course of decades, have taken turns\nhelming McKinsey’s management consulting practice in China.\u003c\/b\u003e\u003cbr\u003e\n\u003cbr\u003e\nIn just forty years, China has transformed from a closed economy into a global\npowerhouse. Riding the tailwinds of its massive labor supply, aggressive\ninfrastructure investment, and ingrained work ethic, the nation became a haven\nof opportunity. However, more recently, shifting demographics, less torrid\ngrowth, and an increasingly complex geopolitical environment have caused some\nto wonder: Where lies the next China? The authors of this book have a bold and\nunequivocal answer: the next China is \u003ci\u003estill\u003c\/i\u003e China.\u003cbr\u003e\n\u003cbr\u003e\nThere is no substitute for the Chinese market. China accounts for a staggering\n30% of global manufacturing and 18% of global GDP, surpassing the European\nUnion and trailing only the United States. With nearly five million STEM\ngraduates each year (more than the total number of US degree graduates across\nall fields!), China is well-positioned in an era of technological automation,\nartificial intelligence, and data-powered innovation. However, the strategies\nthat once propelled businesses to success in China are no longer sufficient. A\nnew playbook is needed.\u003cbr\u003e\n\u003cbr\u003e\n\u003ci\u003eThe Next China Is Still China\u003c\/i\u003e will answer a range of provocative\nquestions, including:\u003cbr\u003e\n-Will China with its aging population fall into a Japan-style stagnation, or\ncan it maintain its superpower trajectory?\u003cbr\u003e\n-What is exciting about the country’s vaunted “China speed,” and how can\nmultinationals continue leveraging it for outsized profits?\u003cbr\u003e\n-What is the key to pleasing China’s “hyper-switching” consumers who have\nlittle brand loyalty?\u003cbr\u003e\n-Amid rising nationalism and geopolitical risk, should global firms rethink\ntheir China presence or, instead, double down?\u003cbr\u003e\n-As America’s tech giants make massive investment in AI, can China’s\nfast-adapting innovation ecosystem keep up?\u003cbr\u003e\n\u003cbr\u003e\n\u003ci\u003eThe Next China Is Still China\u003c\/i\u003e upends conventional wisdom, providing\nfresh actionable strategies for winning in the years ahead.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Authors\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\n\n\n\n\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eJoe Ngai\u003c\/b\u003e is a McKinsey senior partner and chairman of\nthe firm’s offices in Greater China. He has led large-scale transformations for\nChinese and multinational organizations and advises many of the top corporate\nleaders in the region. Frequently seen on media such as CNBC and Bloomberg, he\nhas been named one of \u003ci\u003eForbes \u003c\/i\u003eChina’s 100 Most Influential\nChinese Leaders, and he has also appeared on Bloomberg Businessweek China’s\n“Person of the Year 2025” list. He has an AB, JD, and MBA from Harvard\nUniversity.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eNick Leung\u003c\/b\u003e is a McKinsey senior partner and member of McKinsey’s global\nboard of directors. He is also a lead-director of the McKinsey Global\nInstitute, the firm’s independent research arm, where he directs research on\nmacroeconomics, global trade, and geopolitics. Based in Asia since 1997, Nick\nserved for twelve years as chairman of McKinsey’s offices in Greater China,\nwhere he led the region through its fastest growth period. He has both a\nbachelor’s and master’s degree from the London School of Economics.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"PANSING DISTRIBUTION PTE LTD","offers":[{"title":"Default Title","offer_id":45372678635727,"sku":"9781668242322","price":35.95,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_0d32ca34-9aa7-402a-8c68-0f4394e1235a.jpg?v=1783385991","url":"https:\/\/popular.baby\/products\/the-next-china-is-still-china-an-insiders-playbook-for-winning-in-the-new-era-paperback","provider":"Popular Book Company Pte Ltd","version":"1.0","type":"link"}