{"product_id":"the-business-book","title":"The Business Book: Big Ideas Simply Explained (Hardcover)","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eLearn about concepts, management, and commerce in\u003ci\u003e The\nBusiness Book.\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\n\u003cbr\u003e\nPart of the fascinating Big Ideas series, this book tackles tricky topics and\nthemes in a simple and easy to follow format. Learn about Business in this\noverview guide to the subject, brilliant for beginners looking to learn and\nexperts wishing to refresh their knowledge alike! \u003ci\u003eThe Business\nBook \u003c\/i\u003ebrings a fresh and vibrant take on the topic through eye-catching\ngraphics and diagrams to immerse yourself in.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eThis captivating book will broaden your understanding of Business, with:\u003c\/b\u003e\u003cbr\u003e\n\u003cbr\u003e\n- Up to 100 quotations from the great business thinkers and gurus\u003cbr\u003e\n- Packed with facts, charts, timelines and graphs to help explain core concepts\u003cbr\u003e\n- A visual approach to big subjects with striking illustrations and graphics\nthroughout\u003cbr\u003e\n- Easy to follow text makes topics accessible for people at any level of\nunderstanding\u003cbr\u003e\n\u003cbr\u003e\n\u003ci\u003eThe Business Book\u003c\/i\u003e is the perfect introduction to key theories that\nhave shaped the world of business, management, and commerce, aimed at adults\nwith an interest in the subject and students wanting to gain more of an\noverview. Here you'll discover every facet of business management, including\nalternative business models, with real-life examples from the marketplace. If\nyou've ever wondered about the stages of business strategy, from start-up to\ndelivering the goods, this is the perfect book for you.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eYour Business Questions, Simply Explained\u003c\/b\u003e\u003cbr\u003e\n\u003cbr\u003e\nThis book introduces the would-be entrepreneur and general reader alike to the\nwork of great commercial thinkers, leaders, and gurus. Learn about the hurdles\nfacing every new business, such as finding a gap in the market, securing\nfinance, employing people, and creating an eye-catching brand. If you thought\nit was difficult to learn about the world of commerce, \u003ci\u003eThe Business\nBook\u003c\/i\u003e presents key information in a clear layout. Learn the ideas of\nseminal business thinkers, such as Malcolm Gladwell's \"tipping\npoint\", Michael Porter's \"five forces\", and Meredith Belbin's\ntheories on effective teamwork, with superb mind maps and step-by-step\nsummaries.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eThe Big Ideas Series\u003c\/b\u003e\u003cbr\u003e\n\u003cbr\u003e\nWith millions of copies sold worldwide,\u003ci\u003e The Business Book\u003c\/i\u003e is\npart of the award-winning Big Ideas series from DK. The series uses striking\ngraphics along with engaging writing, making big topics easy to understand.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"TIMES DISTRIBUTION PTE LTD","offers":[{"title":"Default Title","offer_id":44238295761103,"sku":"9781409341260","price":42.51,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_0415ed2c-8253-459c-a35e-256142f7e6ee.jpg?v=1772789890","url":"https:\/\/popular.baby\/products\/the-business-book","provider":"Popular Book Company Pte Ltd","version":"1.0","type":"link"}