{"product_id":"strategic-creativity-how-to-shape-the-future-to-change-the-present","title":"Strategic Creativity : How to Shape the Future to Change the Present","description":"\u003cp class=\"MsoNormal\"\u003eA visionary guide for organizations to harmonize the deep\ninterplay between strategy and creativity\u003cbr\u003e\n\u003cbr\u003e\nStrategic Creativity is the first book to address creativity from a\nstrategic perspective. It discusses, through examples and theoretical\nreflection, how strategic thinking enables creative solutions—and why it is\nmistaken to conceptualize creativity and strategy as opposites. It argues that\nto change the present, we need to learn how to shape the future by embracing\nuncertainty and openness as an opportunity to create something new. \u003cbr\u003e\n\u003cbr\u003e\nThis book invites readers to engage with key questions surrounding how we live\nour lives, pursue our endeavours, and shape the future, proposing a model that\napplies to both individual practice and the larger whole. Core topics explored\nin this book include: \u003cbr\u003e\n\u003cbr\u003e\nThe strategic importance of practices in acting creatively and ensuring\ncreative practices succeed by designing strategically \u003cbr\u003e\nEstablishing creative enterprises to help organizations move forward, such as\nby inventing \"positive economies\" \u003cbr\u003e\nChanging perspectives in curatorial strategies, connecting spheres through\nentrepreneurial strategies, and bringing worlds together through diplomatic\nstrategies \u003cbr\u003e\n\u003cbr\u003e\nStrategic Creativity earns a well-deserved spot on the bookshelves of\nartists, designers, researchers, entrepreneurs, and business leaders in\ncreative organizations, political movements, and beyond seeking to act\nseriously yet playfully, ambitiously yet modestly, and seamlessly merge two\ndynamic concepts for a clear competitive advantage. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"JOHN WILEY \u0026 SONS SINGAPORE","offers":[{"title":"Default Title","offer_id":44772578296015,"sku":"9781394364688","price":45.73,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_a01787b5-91c1-4c30-8889-1dd34fa506a6.jpg?v=1777000759","url":"https:\/\/popular.baby\/products\/strategic-creativity-how-to-shape-the-future-to-change-the-present","provider":"Popular Book Company Pte Ltd","version":"1.0","type":"link"}