{"product_id":"marketing-with-ai-for-dummies","title":"Marketing with AI for Dummies","description":"Increase your marketing output with artificial intelligence The explosion of artificial intelligence tools that create text, images, audio, video, websites, and plans promises to revolutionize all industries. This book captures the insight of a marketing executive who's guided marketing transformation at some of the world's largest companies on how AI will change marketing. The straightforward guidance offered inside helps experienced and new marketers, as well as those who include 'marketing' as one of their many job tasks, tackle using AI to create plans, content, creative assets, and localized campaigns as well as manage SEO and customer personalization. Inside...     Peeking under the AI hood  Using AI to identify customers  Creating content with AI  Adapting outreach campaigns  Personalizing the customer experience  Retooling organizations for AI  ","brand":"JOHN WILEY \u0026 SONS SINGAPORE","offers":[{"title":"Default Title","offer_id":44253597434063,"sku":"9781394237197","price":45.73,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_1bf9d9b4-dfa0-46e6-a288-11d41eb577e9.jpg?v=1742958537","url":"https:\/\/popular.baby\/products\/marketing-with-ai-for-dummies","provider":"Popular Book Company Pte Ltd","version":"1.0","type":"link"}