{"product_id":"gold-nuggets-for-digital-strategies-podcast-for-business-and-you-a-step-by-step-guide-2nd-edition","title":"Gold Nuggets for Digital Strategies: Podcast for Business and You – A Step by Step Guide (2nd Edition)","description":"\u003cp class=\"MsoNormal\"\u003eThe Gold Nuggets For Digital Strategies by Lillian Cauldwell\nand Viki Esther Chang is a two books in one. It consists of part 1, Podcast for\nPodcasters and Influencers. Part 2 consists of Podcast for Business. Ms Lillian\nCauldwell and Ms Viki Esther Chang wrote this book about podcasting that\nstresses that “it takes more than just speaking into a microphone.” Podcasting\nSkills are learned before one does a podcast. What does it take to become a\nsuccessful podcaster? Communication Skills. Technological Skills. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003eThe 7 C’s. Research Skills. Scripting Skills. Format Skills.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003eAs discussed in The Gold Nuggets of Podcasting, Ms.\nCauldwell and Ms. Chang take us on a practical hands-on journey of learning how\nto podcast without losing track of what the light at the end of the tunnel\nlooks like. In addition, Part 2, Podcast for Business, is a overview of the\nstrategic use of Podcast as a business tool and strategy.\u003cbr\u003e\n\u003cbr\u003e\n\"Gold Nuggets for Digital Strategies\" by Lillian Cauldwell and Viki\nEsther CHANG is a must-read book for anyone who is thinking about getting into\nsocial media, podcasting or the digital economy. Whether you're a novice\npodcaster just starting out, or an experienced Podcaster, or a business CEO,\nlooking for insight into how to improve your game, herein lies a treasure trove\nof advice, recommendations, and tips that are worth their weight in\n\"gold!\" - Lisa Skinner: Truth Lies \u0026amp; Alzheimer's\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eViki Esther Chang\u003c\/b\u003e is a Published Business Writer,\nFormal Education Lecturer in Business, Entrepreneurship, Marketing and a\nSpecialist in the Digital Media. She has helmed successful digital projects,\ncampaigns, digital marketing, branding, podcasts channels and social media\nplatforms. A highly successful serial entrepreneur, her entrepreneurship\nfootprint spans in several countries.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003eShe has been a Consultant and Digital Media Developer,\nProducer, Creative Director \u0026amp; Host for her Digital Media Platforms since\n2016. An Author, she is also the Executive Editor of GDM Metropolis\nPublications. She also has multiple global collaborations with top professional\npodcast influencers and has organized hybrid events with record breaking\nnumbers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003e“Viki as the Executive Editor has been amazing. It has been\nan incredible experience to be a part of the Gold Nuggets series, as one of the\nInternational Panel of Authors. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003eShe really makes everyone feel important and is quick to\ngive credit with whom she’s working with. I’ve enjoyed my time being on her\nprojects, including her International Podcast Productions. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003eShe has made me feel really comfortable and it was easy to\ntalk to. A person who is really easy to work with, she’ll adjust as needed to\nmake sure that you have the best available time so she can showcase the best of\nher collaborators. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003eBeing part of her Gold Nuggets Series was awesome. To be\npart of an exclusive group of professionals and experts with impressive\ncredentials across the globe, was very humbling. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\"\u003eThank you for everything you’ve done for me and everyone\nelse you have worked with! Keep doing what you’re doing with leading by example\nand giving people their shine!” - Ralph Ave, USAAF Chief Master Sergeant\n(Retired)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"PMS PUBLISHERS SERVICES PTE LTD","offers":[{"title":"Default Title","offer_id":45285288673487,"sku":"9798196202995","price":22.89,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_c3e3a55e-ac7d-48d7-b869-1766df973422.jpg?v=1782370041","url":"https:\/\/popular.baby\/products\/gold-nuggets-for-digital-strategies-podcast-for-business-and-you-a-step-by-step-guide-2nd-edition","provider":"Popular Book Company Pte Ltd","version":"1.0","type":"link"}